“The advantage of cloud tools is that there is no need to spend additional effort to integrate with our company database. Customer dialogue and LINE chats with graphic data accelerate our understanding of customer needs and concerns.”
by Frank, Operations Director, Turbo Tent
First choice for camping beginners, Turbo tents are American-style tents that are very sturdy but require just 30 seconds to set up.
With the outbreak of Covid, camping has enjoyed a resurgence around the world. Outdoor camping allows people to reduce their contact with strangers while enjoying a healing connection with nature. Tents, outdoor products and related industries have reaped the benefits of this renewed interest. Among the many tent brands, Turbo Tent stands out with its patented aluminum alloy structure, rugged appearance and rich set of functions.
To design a tent that stands out and allows quick set up by a novice, Turbo Tent pioneered the patented molded “Quick Tent” design. Turbo Tents do not use complicated connecting pipes to set up; instead, they use a simple three step procedure. This gives campers more time for fun and family. With their practical and high-quality design, Turbo Tent won the “Product Design” German Red Dot Design Award in 2015. GQ magazine repeatedly recognizes Turbo Tent as the “First Choice for Camping Beginners.”
The world class Turbo Tent, which rivals major European and American brands, is built by a Taiwanese team with decades of professional tent research and development experience.
Fifty years of research and development experience combined with innovative brand value have allowed Turbo Tent to win the hearts and minds of customers.
“The biggest difference between us and other competitors is that we sell and produce our products from raw materials to finished product,” says Frank, Operations Director. Turbo Tent's modular design not only speeds up production but allows any problem with the product to be resolved quickly. Tents can be returned to the original factory for repair, with almost no exception. The raw material resources used to build Turbo Tent and the solid foundation of research and development come from Nengchang Industrial, its parent company. Nenchang is a tent OEM for major international brands, with nearly 50 years of experience. It is known for its professional technology and good quality.
“Taiwan's textile industry is very mature. Many different types of functional materials are produced every year which are used in new products of international brands like Nike and adidas.” Frank explained that Turbo Tent has the advantage of one-stop production and sales; new types of functional materials can be adopted to enable more innovation and add value to products.
A good product is not enough if you don't understand the needs of your customers. “Knowing your customers is the real reason companies survive long-term,” explains Frank. Customer dialogue, sales information and customer experience are essential to this process. In order to win the hearts and minds of customers and members, Frank decided to try EVOX Cloud PBX to improve the customer service team's productivity while enhancing customer call experience
EVOX online management allows Turbo Tent to flexibly manage teams, contact records and to protect the rights and interests of buyers and sellers.
With EVOX's multilocation management function, Turbo Tent can easily and quickly set up a telephone system for a new retail site. Since no hardware equipment is needed, the new sales site can be instantly connected to the PBX of the headquarters. Calls between branches are free and all the different sites can be managed with EVOX's online admin tool.
Frank said, “One of the key reasons we chose EVOX is that it is very convenient to set up and add extensions at any time with online management. In addition to increased flexibility, the system can easily be expanded when needs change. When we participate in exhibitions, we can set up very quickly.”
For Turbo Tent, the ability to access EVOX's complete communication records online protects the rights and interests of both the company and its customers. Inevitably disputes arise, and many misunderstandings can be resolved by reviewing communication records.
Maximize your customer service team's success while enhancing customer experience with EVOX.
For a company with multiple department store counters, the number of calls can be high some days but light on others. It is wasteful to retain a large team of customer service specialists in each location. Maximizing customer service productivity is one of the key points of the company's management.
With an EVOX Connect ACD, call distribution rules are programmed online to queue and distribute incoming calls. This ensures the call is routed to the appropriate specialist the first time to minimize call transfers and improve customer experience. In addition, during holidays or off-duty hours, calls can be routed to the headquarters' staff, so they never miss an important call.
Integrating EVOX and Super 8 with ECLIK, means incoming calls provide LINE chat history.
“Sometimes our customers do not identify themselves when they call and ask if the product has arrived.” Turbo Tent wanted a smarter method that could identify customers when they entered the queue and pull up their previous chat history on the LINE app. They were able to use EVOX's cloud integration technology ECLIK (EVOX Client Integration Kit) with Super 8 to provide this functionality.
Turbo Tent used ECLIK to integrate EVOX with Super 8, their social marketing platform. Now, when a call comes in, the Super 8 management screen displays the customer's previous chat history on LINE. Integrated text and picture information allows customer service personnel to immediately understand the customer's preferences and needs. Even rookie personnel can provide professional customer service
“The advantage of cloud tools is that there is no need to spend additional manpower to integrate data.” For Turbo Tent, a company that transformed a 1950s factory into a branded business, the main reason for choosing cloud services is to keep pace with technology. In order to continuously develop new functions to meet customer needs, Turbo Tent expects its cloud services to do the same by quickly responding to keep pace in this digital age.